Content: News & Presse releases

September 2010

  • 30.09.10

    Posters achieve the highest return on investment.

    Posters achieve the highest return on investment.

    How do you get a maximum return on investment (ROI) with a limited advertising budget? What is the role of the poster in the media mix? A neutral study into the sales effect of advertising sheds light on this topic.

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  • 30.09.10

    e-advertising sets a milestone in outdoor advertising.

    e-advertising sets a milestone in outdoor advertising.

    e-advertising has developed a real eye catcher with its new ePanel. You will find the new vertical-format ePanel in the six largest railway stations in Switzerland from spring 2011.

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  • 30.09.10

    Quality over quantity: APG launches premium product.

    Quality over quantity: APG launches premium product.

    Good news for all APG's customers: starting in 2011, the company is launching a new premium network product – "Premium Citystar200L® Big5". Sites with over 150,000 weighted exposures per week in the five largest cities in Switzerland will provide ideal support for sales initiatives.

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  • 30.09.10

    APG expands its POS concept for 2011.

    APG expands its POS concept for 2011.

    APG will continue with its successful "Top10 Shopping Centre" POS network in 2011. Equally importantly, the company is expanding the selection options so that customers can target their customers more accurately.

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  • 30.09.10

    Poster advertising in the heart of Berne – APG makes it happen.

    Poster advertising in the heart of Berne – APG makes it happen.

    At the beginning of July 2010, the City of Berne extended its partnership with APG for a further eight years. This decision means that advertisers will continue to enjoy a highly visible presence in Switzerland's capital thanks to APG's attractive poster sites.

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