Content: News & Presse releases

September 2013

  • 30.09.13

    Successful sales with APG|SGA's Out of Home targeting

    Successful sales with APG|SGA's Out of Home targeting

    By choosing the right locations and targeting the right groups, Bioforce AG achieved an outstanding sales and advertising impact with a striking poster campaign for Echinaforce®. Sales increased by 48% over the campaign period during the cold and flu season, with a considerable rise in market share too. This clearly demonstrates the strengths of APG|SGA's Out of Home targeting.

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  • 03.09.13

    APG|SGA Out of Home Media 2014: Faster, simpler, more effective – and more and more digital

    APG|SGA Out of Home Media 2014: Faster, simpler, more effective – and more and more digital

    To mark the commencement of booking and with the launch of the pocket planner, APG|SGA shows how Out of Home Media is developing. Thanks to the "Expressline" offer, it is becoming possible to run poster campaigns at much shorter notice, while new poster formats such as the Startower promise even greater impact. The ongoing expansion of digital offerings is opening up new perspectives in terms of use and creation.

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