ePoster Gallery 1/2026

Spring – a symbol of vitality, fertility and rebirth

The very word ‘spring’ conjures up an image of mild air, sunshine and blossoming flowers of all kinds: nature awakens and seems to rejoice in itself. This miracle, which repeats itself every year, is also used in culture as a metaphor for vitality, fertility and rebirth. The journal of the Vienna Secession artists’ movement, for example, was called *Ver Sacrum* (Latin for ‘sacred spring’), inspired by ancient Roman rituals, because it sought to symbolise the renewal of art. Politically and socially, too, spring is a symbol of explosive power; examples include political protest and reform movements such as the Prague Spring and the Arab Spring. The season demonstrates that the world can change in the blink of an eye. A necessary change – one in which people have long since ceased to believe – could take place virtually overnight. May the approaching spring breeze and the warm rays of the sun bring nature to life and give us the courage to stand up for a better world.

Poster Collection, Museum für Gestaltung Zürich

The poster collection of the Museum of Design, Zurich It is one of the most extensive and significant archives of its kind in the world. Around 350,000 items, of which some 150,000 have been catalogued, document the history of the poster in Switzerland and internationally, from its beginnings in the mid-19th century to the present day. The collection comprises political, cultural and commercial posters. Its diversity in historical, thematic and geographical terms offers both a broad overview of poster art and a glimpse into a visual archive of everyday life. Some of the posters can already be searched for via the museum’s online database: www.emuseum.ch. This database is constantly being expanded.

Rights

The images in this online exhibition form part of the digital catalogue of the poster collection at the Museum für Gestaltung Zürich and are provided for illustrative purposes only. Any use for the benefit of third parties – such as the publication of the images or any other commercial use – is not permitted without the permission of the rights holders. Information on ordering image files: sammlungen@museum-gestaltung.ch