Under the slogan ‘Great things come in small packages’, Coop’s 2023 Christmas campaign – created in collaboration with TBWA\Zurich – is reaching commuters and passers-by across Switzerland. Selected APG|SGA outdoor advertising spaces at various locations have been lovingly decorated with Post-it notes. The little notes, featuring heartfelt compliments and wishes, invite people to take them home and pass them on. The moving story behind the campaign is brought to life in three dimensions on APG|SGA’s state-of-the-art Rail eBoards.