acrevis Bank AG is making its mark on St. Gallen’s cityscape for a year: The bus, operated by Verkehrsbetriebe St. Gallen (VBSG) and designed in collaboration with AMMARKT AG and Historika AG, is giving the regional bank greater visibility among motorists and cyclists, as well as among pedestrians across the entire transport network. At a launch event, the bus was christened ‘Miro’ – in keeping with the sheep mascot of acrevis’s ‘sparen kids’ scheme.
“Since mid-January 2024, a bus operated by Verkehrsbetriebe St. Gallen (VBSG) has been bearing the name ‘acrevis’ throughout the city of St. Gallen. The bus, painted entirely in red, is a real eye-catcher that offers high visibility and, thanks to its operation on various VBSG routes, also has a wide reach. In this way, it reinforces our image as a bank with strong regional roots and a local presence, headquartered right on the Marktplatz in the heart of St. Gallen, with seven further branches between Lake Constance and Lake Zurich: not just my bank for life, but also my local bank. We are delighted with our latest acrevis ambassador and wish the bus – and everyone travelling on it – a safe and pleasant journey at all times!” − Vanessa Keller, Project Manager for Marketing & Communications, acrevis Bank AG