Best of the Poster Performance Index (PPI) 2020–2025

Be inspired by effective poster campaigns.

Here you will find the top 10 from the last five years of poster advertising research. All campaigns tested in the PPI are characterised by an OoHM advertising impact of at least 2,000 GRP and were visible in Switzerland’s five largest conurbations for at least 7 days ( PPI 2026 ).

Sort by sector or by one of the survey criteria (recall, brand association, likeability) and immerse yourself in the world of successful poster campaigns.