Full-rear advertising utilises one of the most eye-catching areas on a bus. Whether in moving traffic, at bus stops or elsewhere in the cityscape, the large-scale placement on the rear of the vehicle ensures high visibility and a long viewing time. When creatively designed, a full-rear bus advertisement makes an impact on road users and passers-by alike, ensuring that messages are firmly embedded in their memories.
Advertising medium Exterior of the vehicle
Format Overall design
Smallest booking unit 4 weeks
As soon as people in Switzerland leave their homes, they find themselves on streets and in public spaces, at railway stations and in shopping centres, in the mountains, at airports and at other points of interest. It is where life is at its most vibrant that advertising messages are most effective. This is particularly true when they can be perfectly planned in terms of both location and timing. As the number one outdoor advertising provider, APG|SGA has a presence across all communication spaces in Switzerland, ensuring that your advertising messages reach your target audiences at exactly the right time and in exactly the right place. Whether in Zurich, Bern, Lucerne, Basel or in other regions.