There are many reasons to use OOH advertising. It reaches audiences exactly where they are on the move. As a client, you determine the reach. APG|SGA ensures the necessary visibility and impact. Out-of-home media also enjoys a high level of public acceptance. The possibilities and benefits of OOH advertising are therefore extremely attractive to companies wishing to reach their target audiences effectively. A comparison of OOH and DOOH shows that both formats – analogue and digital – can have a powerful impact. You can find the key reasons for using OOH advertising here.