Specials and Packages

Profitline RailPoster

Benefit from the high mobility of the Swiss population and reach a young and urban target group with the Profitline RailPoster in trains.

None

Public transportation interior formats

Price

	Duration	Number of surfaces	Discount	Net/net CHF
	2 weeks	> 4,000	65%	48,000

Additional information

A maximum of 1 Profitline package can be booked at the same time
Booking at the earliest 10 to at the latest 3 weeks before posting
Discount not cumulative
All data without liability, products and prices subject to change
Offer valid from calendar week 01/2025 to calendar week 52/2025
Prices in CHF, excl. VAT and production costs

Technical information

Format RailPoster and RailPosterMidi

Posting period 14 days

Content Advertising

Various Direct confirmation

Restrictions adult, alcohol, religion, tobacco

Location information

National

On regional trains and long-distance trains

Language split: German 78%, French 13%, Italian 9%

Contact chances for 2 weeks: over 30 million

Information on data delivery

Public transportation interior formats

Price

	Duration	Number of surfaces	Discount	Net/net CHF
	2 weeks	> 3,800	63%	48,000

Additional information

A maximum of 1 Profitline package can be booked at the same time
Booking at the earliest 10 to at the latest 3 weeks before posting
Gross value: approx. CHF 130,000
Discount not cumulative
All data without liability, products and prices subject to change
Offer valid from calendar week 01/2026 to calendar week 52/2026
Prices in CHF, excl. VAT and production costs

Technical information

Format RailPoster and RailPosterMidi

Posting period 14 days

Content Advertising

Various Direct confirmation

Restrictions adult, alcohol, religion, tobacco

Location information

National

SBB suburban trains and long-distance trains

Language split: German 77%, French 14%, Italian 9%

Contact chances for 2 weeks: over 30 million

Information on data delivery

Carline

With the Carline, you can advertise cost-effectively along the roadside on exclusively frontal billboards and optimally reach the mobility target group of car drivers.

None

Price

	Duration	Number of surfaces	Net/net CHF
	2 weeks	1,300	2025: 211,000 2026: 215,000

Duration

Number of surfaces

Net/net CHF

2 weeks

1,300

2025: 211,000

2026: 215,000

Additional information

Expandable in CHF 50,000 increments
Max. 1 package / week
Booking no more than 10 weeks before posting
Discounts not cumulative
Offer valid until calendar week 52/2026
Price in CHF, excl. VAT.

Technical information

Format F12 and F200

Display period 14 days

Various direct confirmations

Restrictions spirits, tobacco

Location information

National coverage without specific area selection

Front-facing to the road

95% streets, 5% parking

Price categories 3–4

Information on data delivery

Coop Special | Migros Special

With the Coop Special and the Migros Special, you can advertise cost-effectively on 250 POS advertising spaces and reach your target group where they make their purchasing decisions.

None

Coop Special

Price

	Duration	Number of surfaces	Netto/netto CHF
	2 weeks	250	2025: 49,500 2026: 50,490

Duration

Number of surfaces

Netto/netto CHF

2 weeks

250

2025: 49,500

2026: 50,490

Additional information

The offer includes indoor and surrounding advertising spaces
Incl. advertising spaces in Coop Mega and C Stores
Expandable in CHF 100,000 increments
Max. 3 packages
Booking no more than 10 weeks before posting
Discounts not cumulative
All information without guarantee, offer and prices subject to change
Offer valid until calendar week 52/2026 (excluded from the offer: November and December due to pre-Christmas business)
Price in CHF, excl. VAT.

Technical information

Format F12/F12L and F200/F200L

Display period 14 days

Various direct confirmations

Restrictions according to location partner

Location information

National, 20% according to occupancy grid APG|SGA

100% POS incl. surrounding advertising spaces

Price categories 3–4

Information on data delivery

Migros Special

Price

	Duration	Number of surfaces	Netto/netto CHF
	2 weeks	250	2025: 49,500 2026: 50,490

Duration

Number of surfaces

Netto/netto CHF

2 weeks

250

2025: 49,500

2026: 50,490

Additional information

The offer includes indoor and surrounding advertising spaces
Incl. advertising spaces in Migros MMM and Migros MM
Expandable in CHF 100,000 increments
Max. 2 packages
Booking no more than 10 weeks before posting
Discounts not cumulative
All information without guarantee, offer and prices subject to change
Offer valid until calendar week 52/2026 (excluded from the offer: November and December due to pre-Christmas business)
Price in CHF, excl. VAT.

Technical information

Format F12/F12L and F200/F200L

Display period 14 days

Various direct confirmations

Restrictions according to location partner

Location information

National, 10% according to occupancy grid APG|SGA

100% POS incl. surrounding advertising spaces

Price categories 3–4

Information on data delivery

Contact us

F12LR: Always-on

Secure low-cost coverage at Swiss railway stations and benefit from the high number of commuters.

None

Price

	Duration	Number of spaces	Net/net CHF
	26 weeks	3,120	508,000

Additional information

Number of panels/posters: 3,120 (26 x 120)
Total poster requirement: 1,600 (German: 1 420, French: 180)
Gross value: CHF 2,700,000
Discount of 82% valid from calendar week 01/2025 to calendar week 52/2025
Prices in CHF, excl. VAT.

Technical information

Format F12LR

Booking unit 26 weeks

Location information

Stations: Geneva, Lausanne, Berne, Basel, Lucerne, Zurich main station, Zurich Oerlikon, Zurich Stadelhofen, Winterthur and St. Gallen

SPR+ contacts per week: 18 million

CPM net-net: CHF 1.09

Price

	Duration	Number of spaces	Net/net CHF
	26 weeks	3,172	510,000

Additional information

Number of panels/posters: 3,172 (26 x 122)
Total poster requirement: 1,650 (German: 1 470, French: 180)
Gross value: CHF 2,800,000
Discount of 82% valid from calendar week 01/2026 to calendar week 52/2026
Prices in CHF, excl. VAT.

Technical information

Format F12LR

Booking unit 26 weeks

Location information

Stations: Geneva, Lausanne, Berne, Basel, Lucerne, Zurich main station, Zurich Oerlikon, Zurich Stadelhofen, Winterthur and St. Gallen

SPR+ contacts per week: 20.5 million

CPM net-net: CHF 0.96

ProfitlineRegio

From the city to the conurbation: Benefit from a discount of 66.7 % on selected advertising spaces and reach passers-by, cyclists and motorists.

None

Price

	Duration	Number of surfaces	Net/net CHF
	2 weeks	Ca. 125–135	Min. 30,000
	2 weeks	Ca. 420–440	Max. 100,000

Additional information

Limited: max. 3 packages
Availability on request (excluded from ProfitlineRegio: calendar weeks 36-43/2025)
Booking at the earliest 10 weeks before posting
Definitive sales documents will be issued at the earliest one week before posting
Gross value: Approx. CHF 90,000 to max. 300,000
Discount not cumulative
Offer valid from calendar week 01/2025 to calendar week 52/2026
Price in CHF, excl. VAT.

Technical information

Format 80% F12 and 20% F200 (or 100% F12)

Display period 14 days

Various direct confirmation

Restrictions spirits, tobacco

Location information

National

From 3 agglomerations

85% road, 10% railway station, 5% car park

Information on data delivery

Profitline eBoard

Secure a high-reach brand presence on Rail and City eBoards in the 22 largest railway stations in Switzerland and attract the attention of commuters.

None

Price

	Duration	Number of screens	Gross CHF	Net/net CHF
	2 weeks	55	293,136	100,000

Additional information

Max. 1 package per week start
Booking at the earliest 10 weeks before posting
Minimum amount in case of incomplete availability: gross CHF 268,000 (= net/net CHF 91,400)
Discount of 66% not cumulative
Offer valid from calendar week 01/2025 to calendar week 52/2025
Prices in CHF, excl. VAT

Technical information

Advertising media Rail eBoard and City eBoard

Format 16:9, LED-screens and LCD-screens

Booking unit at least 2 weeks

Timeframe Week

Repetitions every 60 –120 seconds

Spot length 10 seconds

Broadcasts per eBoard for 2 weeks 16,800 resp. 8,400

Animation still picture or animation

Restrictions alcohol, tobacco

Various direct confirmation

Location information

National

22 railway stations

Contacts for 2 weeks CH: 9.8 million

CPM net-net CHF 10.15

Information on data delivery

eBoard

Price

	Duration	Number of screens	Gross CHF	Net/net CHF
	2 weeks	55	343,068	105,000

Additional information

Max. 1 package per week start
Booking at the earliest 10 weeks before posting
Minimum amount in case of incomplete availability: gross CHF 312,000 (= net/net CHF 96,700)
Discount of 69% not cumulative
Offer valid from calendar week 01/2026 to calendar week 52/2026
Prices in CHF, excl. VAT

Technical information

Advertising media Rail eBoard and City eBoard

Format 16:9, LED-screens and LCD-screens

Booking unit at least 2 weeks

Timeframe Week

Repetitions every 60 –120 seconds

Spot length 10 seconds

Broadcasts per eBoard for 2 weeks 16,800 resp. 8,400

Animation still picture or animation

Restrictions alcohol, tobacco

Various direct confirmation

Location information

National

22 railway stations

Contacts for 2 weeks CH: 9.8 million

CPM net-net CHF 10.65

Information on data delivery

eBoard

Profitline City ePanel

Advertise cost-effectively on City ePanels in the largest Swiss cities and reach passers-by, cyclists and car drivers with your advert.

None

Price

	Duration	Number of screens	Gross CHF	Net/net CHF
	1 week	229	174,463	59,300

The information regarding the Profitline City ePanel is updated regularly. The displayed data refers to the booking status at the time of reservation.

Reservation date: 20.05.25
Start of display: 06.10.25

Additional information

Max. 1 package per week start
Booking at the earliest 10 weeks before posting
Minimum amount if incomplete availability: Gross CHF 139,000 (= net/net CHF 47,200)
Discount of 66% not cumulative
Offer valid until calendar week 52/2025
Prices in CHF, excl. VAT.

Technical information

Advertising media City ePanel

Format 9:16, LED screens

Booking unit at least 1 week

Timeframe Week

Repetitions every 45–900 seconds

Spot length 10–30 seconds depending on location

Broadcasts per ePanel for 1 week from 6,720 per screen

Animation still picture and light animation

Various direct confirmation

Restrictions alcohol, tobacco, politics

Location information

National

24 cities

Number of impressions 7 days according to SPR+: 10.9 million

PM net-net CHF 5.45

Information on data delivery

ePanel