Beat Holenstein

Marketing & Partner Market


Beat Holenstein has been a member of the Management Board since September 1, 2023, with responsibility for the Marketing & Partner Market division within APG|SGA. Prior to this, he was a member of the Management Board with responsibility for the Marketing & Innovation division from 2019 to 2023, and from 2011 to 2019 with responsibility for Partner & Product Management. Within the company, he previously held the positions of Head of Marketing/Acquisition (2009–2011), Manager of the Zurich branch with national key account management responsibility (2001–2008), Implementation Manager (1998–2000) and Agency Manager (1996–1997). Before joining APG|SGA in 1996, he worked for Zürcher Kantonalbank. He is a member of the Board of AWS Outdoor Advertising Switzerland and holds an EMBA in Smart and Digital Marketing from the University of Applied Sciences of the Grisons, Switzerland (2020), as well as Swiss federal diplomas in organization and marketing planning, and an advanced federal diploma in sales management.