APG|SGA Privacy Policy

1.    Introduction
2.    Personal data
3.    When do we store personal data?
4.    What personal data is collected?
5.    Cookies
6.    Consent to cookies/opt-in
7.    Deletion of cookies and browsing history
8.    Third-party services
9.    Rights in relation to personal data
10.   Data security
11.  Owner of the data collection
12.  Disclosure of personal data
13.  Duration of data storage
14.  Contact details
15.  Final provisions


1.    Introduction

APG|SGA AG (hereinafter referred to as “APG|SGA” or “we”) applies an open and transparent approach which extends to the area of data protection. We adhere to data protection legislation and endeavour to handle personal data carefully. This privacy policy provides you with information about how we handle personal data.

For privacy information concerning apps with built-in features of aymo Mobile Targeting, please refer to the separate policy:  data privacy notice

2.    Personal data

We define “personal data” as all information that relates to an identified or identifiable person. When we refer to “processing” in this privacy policy, we mean the acquisition, storage, modification, use, disclosure, archiving and/or erasure of personal data.

We only request personal data where we need it to provide our own services and to process transactions made with APG|SGA, and where it allows us to provide better service to our customers and partners.

3.    When do we store personal data?

We collect your personal data whenever we have contact with you, either online or in daily, personal contact. For example, we store your personal data in the following circumstances:

  • You are a business partner (partner, customer, supplier);

  • You apply for an internship, apprenticeship or permanent position;

  • You access one of our online services (see section five et seq.);

  • You subscribe to a newsletter or take part in a competition;

  • You participate in a market research or opinion survey; or

  • You make contact with us on special events such as Hoffest, general meetings, etc.

4.    Which personal data is collected?

Among the personal data items we store are:

  • First name, surname, salutation

  • Business address, email address

  • Telephone numbers

  • Role, position in hierarchy

  • Inclusion in dispatch lists

  • Survey results

  • Websites visited, clicks

  • Application documents submitted

Wherever possible, APG|SGA avoids processing particularly sensitive personal data; this includes information about your political opinions, your religious and philosophical convictions, your trade union affiliation, your health, your sex life or your racial identity. Please note that when you voluntarily provide us with personal data, this data may be stored.

5.    Cookies

We use “cookies” to adapt our website to users’ wishes and to make your browsing experience as convenient as possible. A cookie is a small text file that is copied from a website to your hard drive. Cookies do not damage your computer and do not contain viruses. None of the cookies we use store personal data.

6.   Consent to cookies/opt-in

The use of cookies requires your express consent.

7.    Deletion of cookies and browsing history

You can decide against use of cookies at any time by deleting the cookies set by APG|SGA online services. You can do this by deleting the cookies and/or browsing history in the settings of your internet browser. If you decide not to use cookies, some of your settings and preferences may not be retained, which means that you will have to enter them anew on each visit. Similarly, usage data on the way you use our applications might only be collected to a limited extent or not at all.

8.    Third-party services

We use the services of various service providers and partners (third parties), which means your data may also be processed by these companies. We require third parties to adhere with APG|SGA’s privacy policy when they process any personal data received from us. In particular, we use services from Google Inc. and Facebook on our websites. As a tracking system, we use Google Analytics, a web analytics service provided by Google Inc. For more information on Google Analytics, please visit https://support.google.com/analytics

To protect the information you enter in internet forms, we use the reCAPTCHA service provided by Google Inc., which helps determine whether an entry is made by a human or if it results from improper automated machine processing. For more information on Google’s privacy policy, please visit https://www.google.com/intl/de/policies/privacy/ 

Our website uses social plugins (“plugins”) from the social network facebook.com, which is operated by Facebook Inc. (“Facebook”). These plugins are marked with a Facebook logo or tagged as “Facebook social plugin”.

You can find further information at: https://www.facebook.com/privacy/explanatio

APG|SGA’s online services may also contain links to third-party websites. APG|SGA makes no representations and offers no guarantee with respect to such websites. The owners and operators of these third-party websites are likely to collect, use and disclose personal data under conditions that differ from those of APG|SGA. For further information, we recommend consulting the provider in question or their privacy policy.

We work with the e-recruiting solution supplied by Ostendis AG, 5706 Boniswil, Switzerland (UID: CHE

102.097.261), which handles the processing of job applications and performs the role of contract data processor on our behalf in recruitment. Personal data is not analysed in detail by machine (profiling), nor are automated data processing methods used for decision-making (matching). You can find further information and the privacy policy of Ostendis AG at www.ostendis.com.

Ostendis AG stores this data on Ostendis AG’s own infrastructure within a data centre operated by the Swiss company Datawire AG (www.datawire.ch) in Steinhausen, Switzerland.

9.    Rights in relation to personal data

You may assert your data protection rights at any time. You have the right to request information about the data concerning you that we store and process. You may request its rectification or erasure. 

To do so, please contact us via email at data.protection@apgsga.ch 

10.    Data security

We use appropriate technical and organisational measures to ensure that personal data is protected against unauthorised processing. 

11.    Owner of the data collection

We are legally obliged to inform you of the owner of the data collection that contains your personal data. The owner of the data collection is APG|SGA AG.

12.    Disclosure of personal data

With the exception of the IT service providers mentioned in section nine, we do not pass on any personal data to third parties. Nonetheless, we reserve the right to disclose data as required under law or by court order.

13.    Duration of data storage

Data is kept for as long as it is required for the provision of our services or for as long as we are obliged to do so under law. Job applicant data is retained for up to one year after completion of the application procedure and then erased. You can request earlier erasure by sending a message to recruiting@apgsga.ch. Job applicant data is used in anonymised form for internal evaluation. 

14.    Contact details

The APG|SGA contact details for data protection issues are:

Data protection
Giesshübelstrasse 4
8045 Zurich

You can also send questions relating to data protection by email to: data.protection@apgsga.ch 

15.    Final provisions

The place of jurisdiction for any disputes arising from this privacy policy is Zurich. However, APG|SGA is entitled to bring proceedings against you before the competent court at your place of residence or place of business, or any other competent court. This privacy policy is subject to Swiss law. Should this privacy policy contain gaps or individual provisions that are invalid or void, this does not affect the validity of the remaining provisions of this privacy policy. The invalid or void provision is to be replaced by a legally permissible provision which comes as close as possible to the intended result.

APG|SGA expressly reserves the right to make changes to this privacy policy. Changes are published immediately on the respective websites. Where necessary, we will seek your consent to the changes.


Zurich, 1 September 2023