On 16 October 2023, the starting signal will be given for the booking opening of the outdoor
advertising year 2024.
The OOH Year 2024 convinces with even more flexibility, a new format with a “wow effect” in public transport and existing digital jewels distributed in prime locations throughout Switzerland.
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From 2024, we offer you even more flexibility. Rail ePanels can now also be booked flexibly in the "Primetime morning", "Shopping", "Primetime evening" and "Evening" time slots at the
Big6 − Big10 stations (Biel/Bienne, Lucerne, Winterthur, St. Gallen, Lugano).
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In the new year, you can also benefit from attractive DOOH specials with maximum reach. The new Profitline City ePanel includes 15 cities and a total of 149 screens. With an attractive CPM of CHF 4.15 and the smallest booking unit of 7 days, the offer can be booked from CHF 35'000.
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In order to offer you more design options and even greater visibility, there is now the option of booking the TrafficBoard Plus. The new format is a combination of the existing longitudinal roof format and the TrafficBoard and is available at transport companies in various larger Swiss cities.