To assure the full 7-, 14-, or 21-day posting durations, all panels are periodically managed – always on the same weekday at about the same time (so-called paced posting). In the 28 largest cities, all standard and backlit posters (F12, F12L, F12LR, F200, F200L and F200LR formats) are posted on Mondays. According to the same paced principle, posting takes place in the remaining conurbation communities on Tuesdays and Wednesdays. This procedure guarantees strong and optimized advertising impact.
F4 posters and F24 posters are processed Tuesdays through Thursdays. Panels in shopping centers and parking facilities are managed Tuesdays through Thursdays. All these operations are handled according to the paced posting principle.